Hello! I'm Mindy Lee, a graphic designer specializing in marketing and product visuals across digital and print.
I create campaign graphics, promotional assets, and brand-consistent design systems that communicate clearly and perform effectively. My work focuses on building cohesive visual systems across campaigns, products, and marketing touchpoints. I take a proactive and detail-driven approach to my work, often identifying what needs to be done and following through with a strong sense of ownership.
I believe  a designer is not an artist, but someone who optimizes visual systems to translate information into visual language. That's why I value flexibility — the ability to adapt to any theme or concept — as one of a designer's most important qualities, and it's a mindset I bring to every project.
Originally from Seoul, South Korea, now based in California. Outside of work, I enjoy spending time with my family and my dog, Somi.
Focus
Campaign Visual Systems  
Marketing Design  
Digital & Print Integration  
Layout & Typography 

Languages: English & Korean
Tools
Adobe Photoshop 
Adobe Illustrator                                                                                                                                             Adobe In Design

Figma 
Adobe Premiere Pro